VENA’S FIZZ HOUSE

Crafting a sustainable future with purposeful branding.

Tanbark Molded Fiber Products, founded in 2021 in Saco, Maine, produces sustainable, biodegradable packaging from molded wood fiber. Using innovative machinery, they create eco-friendly food containers for businesses like Luke’s Lobster. CEO Melissa LaCasse received the 2024 Women Who Empower Innovator Award, and the company secured funding to expand production. Tanbark aims to reduce single-use plastics while honoring Maine’s pulp and paper heritage.

I had the privilege of creating Tanbark’s branding and identity, shaping its visual and narrative presence to reflect its mission of sustainability and innovation.

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